Imagine an inpatient childhood hospital experience with delightful distractions so mighty that they magically transport sick children from illness to the “happiest place on earth“—right here in Houston.
The first-of-its-kind initiative, announced last year by Disney CEO Robert “Bob” Iger and Texas Children’s Hospital President and CEO Mark Wallace, brings the magic of Disneyland and Disney World to children who are dealing with pain and stress.
“It has been truly amazing to work with the remarkable team at Disney over the past year to help develop the details for this program,” Larry Hollier, M.D., Surgeon-in-Chief, Texas Children’s Hospital, said Wednesday at the pilot’s unveiling. “Disney’s commitment to bringing comfort and inspiration to children doesn’t stop at the gates of Disneyland and Disney World and we are so grateful that Disney is bringing these values to Texas Children’s.”
Disney Team of Heroes will be mostly seen in the new Lester and Sue Smith Legacy Tower through murals of Disney classics including The Lion King, The Little Mermaid and Aladdin. Patients will receive Disney bags upon arrival at the hospital with Disney hospital gowns. They will be able to peer into the “magic window”—a picture box on the third floor of Legacy Tower—that plays scenes created by the computer animation studio Pixar. Patients also will be able to frolic in Disney play spaces and view movies in a mobile movie theater. Some Texas Children’s staff members also will be donning Disney-inspired badges.
Disney expects the new initiative, which includes an app, to enhance patient and family experiences and hopes to eventually expand the program to children’s hospitals across the globe.
“These concepts are meant to do everything from providing inspiration to creating moments of joy and opportunities for children and their families to experience a little bit of the magic of Disney while they are going through a challenging and uncertain time,” Elissa Margolis, senior vice president of enterprise social responsibility at The Walt Disney Co. “We are looking forward to learning from this pilot and expanding our efforts and making a difference in more children’s hospitals around the world. We are so thrilled and fortunate to have Texas Children’s Hospital and our advisory board to help guide us on this effort.”
The collaboration aligns the missions and passions of both institutions to enhance the lives of children, said Carmen Smith, vice president of creative development for Walt Disney Imagineering.
“Using the powerful combination of our beloved characters and legendary creativity with the welcoming environment that Texas Children’s has established, we have created complementary transformative experiences,” she said.
Blue Star marker in Berea honors Veterans: Community Voices https://t.co/RXe0gEE6BF via @clevelanddotcom
Our @JoeHermanMD explains how #SBRT offers some #pancreaticcancer patients more precise treatment with fewer side effects: https://t.co/n9pDWn5d3d #ASTRO19 #endcancer
Despite facing stage IV #breastcancer, Alex Frenzel is trying to make things better for other patients through research and fundraising. Here’s her story: https://t.co/tEj4KP3xh7 @BootWalk #endcancer
Veterans receive warm welcome home at QC Airport after Honor Flight https://t.co/iLhV4WuPDB via @wqad
New findings by a team led by our @ChapinMD could lead to changes in surgical planning that improve outcomes for some #prostatecancer patients. #endcancer https://t.co/PsemSoS4dK
This month, we are highlighting some of our prostate cancer clinical trials. Learn how you can be a part of one. https://t.co/wTpBn3fdy6 #prostatecancer #prostatecancerawarenessmonth https://t.co/IzdGDPsAf7
CHI St. Luke's Health@CHI_StLukes
From whitening teeth to preventing hangovers, it may seem like there isn’t anything #ActivatedCharcoal can’t do. But is there enough clinical evidence to back up the majority of claims made about it? Find out: https://t.co/6CQ4mG8gCO https://t.co/GunFP0PMI2
More than a dozen students at @McGovernMed gathered in Webber Plaza today, standing in unity to end the public health crisis on the firearms epidemic. This was part of a nationwide event organized by the national organization SAFE – Scrubs Against the Firearm Epidemic. #StandSAFE https://t.co/MIcScQr8zA
RT @uthpsychiatry: Today is the final day to register online for the 2019 Houston Mood Disorders Conference. After today, registration will…
RT @UTH_CVSurgery: This Friday, 9/20, #GrandRounds by The legend himself, Dr. Hazim Safi! Topic: “Founding new Department is not a dinner…
Navy Veteran Chris Paulsen may have a prosthetic leg, but that doesn't stop him from doing what he loves to do. "I golf, I bowl, I climb... I live life." https://t.co/r5C0LBG51s via #VAntagePoint
BREAK. THE. RECORD.@RiceVolleyball is looking to make history when Texas visits Tudor Fieldhouse on Wednesday.Be a part of it all by setting a new attendance record and having your name etched in the history books. https://t.co/QZzJv40QEU
Is food or #fitness more important in weight loss? Our experts have the answer: https://t.co/YWjZfHU9KE. #healthyliving https://t.co/pLtAd2T2hm
RT @TexasChildrens: Dr. David Poplack, a developer of the Passport for Care program and associate director of Texas Children's Cancer and H…
RT @BCMHoustonJobs: Interested in a job in #Houston, TX? This could be a great fit: https://t.co/7JEtEEH8M4