Jeff Miller, the NFL's senior vice president for health and safety, spoke about the event's focus on players.
Erik Halvorsen, director of the TMC Innovation Institute, goes over the event schedule.

Texas Medical Center, NFL Welcome 1st and Future Finalists

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Texas Medical Center, NFL Welcome 1st and Future Finalists

Nine sports technology startup finalists for the 1st and Future pitch competition got their first taste of the Texas Medical Center Wednesday when executives from TMC and the National Football League hosted them at a welcome dinner at Third Coast Restaurant.

This year’s event, taking place Feb. 4, will focus on innovations that advance sports technology and athlete safety in three categories: Communicating With the Athlete, Training the Athlete and Materials to Protect the Athlete. Companies will pitch their innovations to competition judges in front of an exclusive audience, including NFL team owners and executives and representatives from the Houston Super Bowl Host Committee and the Texas Medical Center.

One winner from each category will receive a $50,000 check from the NFL to further develop its innovation; acceptance into TMCx, TMC’s world-renowned program for startups; and two tickets to Super Bowl LI.

TMC will livestream the full 1st and Future event—including the discussion between Commissioner Roger Goodell and GE Chairman and CEO Jeff Immelt—on the TMC website.

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