Innovation

Catch the Texas Medical Center at SXSW


By Christine Hall | March 5, 2018

If you’re heading to Austin later this week for South by Southwest (SXSW), you will be in good company.

Although SXSW is best known for its conferences and festivals around the film and music industries, it has also become a place to debut innovations in health care. This year, health will be part of the interactive conference tract from March 9 to March 13.

The Texas Medical Center (TMC) will be participating. Members of the TMC Innovation Institute and TMCx startups will head to Austin this week, along with representatives from member TMC institutions. Many will participate in panels or show off health care innovations.

Catch up with the TMC at these SXSW events:

Fri., March 9: Impact Pediatric Health sessions — Texas Children’s Hospital co-sponsors this pitch event, which puts digital health, medical technology and global technologies around children’s health in front of some of the nation’s top children’s hospitals.

Fri., March 9: Corporate Accelerators: What Startups Should Know — Kara Bartone from Johnson & Johnson Innovations JLABS joins a panel to demystify the corporate accelerator.

Sat., March 10: How Our Astronauts Make Us Healthy — Dorit Donoviel, director of the Translational Research Institute for Space Health, and Billy Cohn, M.D., vice president of the Johnson & Johnson Medical Device Companies, discuss health care issues that NASA has to solve so humans can travel into deep space, and how those solutions can be applied to life on Earth.

Sat., March 10: Put Down the Scapel: Non-Invasive Heart Solutions — Fred Trotter from CareSet Systems hosts some heavy hitters on a panel discussing new medical school diagnostics and interventions aimed at detecting conditions earlier and treatment with less invasive procedures.

Sat., March 10: Connect to End Cancer sessions – Jill Biden, Ph.D., kicks off the Connect to End Cancer event. The University of Texas MD Anderson Cancer Center President Peter Pisters, M.D., and Greg Simon, president of the Biden Cancer Initiative, join testicular cancer survivor Jimmy “Taboo” Gomez, from The Black Eyed Peas, in exploring the future of cancer care, driven by an ideal patient experience. This event is presented by MD Anderson, the AT&T Connected Health Foundry and Merck & Co. Inc.

Sun., March 11: Interactive Innovation Awards – This year’s most cutting-edge companies demonstrate their innovations at SXSW, including the MasSpec Pen, a breakthrough handheld pen-like device developed by Baylor College of Medicine, MD Anderson and The University of Texas at Austin, that can detect cancerous tissue in real time.

Sun., March 11, and Mon., March 12: TMC Innovation co-hosts with other companies including JLABS @ TMC, HealthSpark 2018, which includes panels and talks, including one from JLABS Director Tom Luby and one from TMC Innovation Institute Director Erik Halvorsen, and the Barracuda Bowl pitch competition.

Email Christine Hall at chall@tmc.edu if you know of any additional TMC events at SXSW.




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